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Plant Based Foods And Beverages · 0884912294531

Cereal

Greenveil's read: consider avoiding. Food health critical · 5 additives of concern.

Food health
Critical
Chemical concern
Not assessed

Allergens

No allergens listed for this product in our data yet — check the pack.

Checked against the Open Food Facts record · updated 23 Apr 2020

Why it's rated this way

5 additives on this label are on our additives-of-concern list.

  1. TartrazineHigh concernSouthampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Southampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  2. Sunset yellow FCFHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Southampton Six colour; hyperactivity/attention concern in children.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  3. Allura red ACHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Southampton Six colour; hyperactivity/attention concern in children.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  4. Brilliant blue FCFModerate concernSynthetic dye; allergic-type reactions reported in sensitive individuals.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Synthetic dye; allergic-type reactions reported in sensitive individuals.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  5. PolyphosphatesMinor concernInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Inorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.

A food's rating also reflects nutrition (Nutri-Score) and processing (NOVA); the additives above are the ingredient-level part of it.

Ingredients

  • Corn flour52.4%No flag›
  • Sugar21.9%No flag›
  • Marshmallows12.9%No flag
  • Sugar6.4%No flag›
  • Modified corn starch3.2%No flag›
  • Corn syrup1.6%No flag›
  • Dextrose0.8%No flag›
  • Gelatin · E4280.4%No flag
  • Natural and artificial flavouring0.2%No flag
  • Sodium hexametaphosphate · E452i0.2%No flag
  • Wholemeal oat flour6.4%No flag
  • Canola oil3.2%No flag›
  • Corn syrup1.6%No flag›
  • Salt0.5%No flag›
  • Calcium carbonate · E170i0.5%No flag
  • Natural flavouring0.3%No flag
  • Red 40 · E1290.2%High

    Southampton Six colour; hyperactivity/attention concern in children.

  • Yellow 5 · E102<0.1%High

    Southampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.

  • Blue 1 · E133<0.1%Moderate

    Synthetic dye; allergic-type reactions reported in sensitive individuals.

  • Yellow 6 · E110<0.1%High

    Southampton Six colour; hyperactivity/attention concern in children.

  • Vitamins<0.1%No flag›
  • MineralsNo flag
  • Reduced ironNo flag›
  • Niacinamide · E375No flag
  • Vitamin b3 · E375No flag
  • Zinc oxideNo flag›
  • Thiamin mononitrateNo flag›
  • ThiaminNo flag›
  • Calcium pantothenateNo flag›
  • Pantothenic acidNo flag›
  • Pyridoxine hydrochlorideNo flag›
  • Vitamin b6No flag›
  • Folic acidNo flag›
  • Polyphosphates (E452)Low

    Inorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.

Show original label text

Corn flour, sugar, marshmallows (sugar, modified cornstarch, corn syrup, dextrose, gelatin, natural and artificial flavor, sodium hexametaphosphate), whole grain oat flour, canola oil, corn syrup, salt, calcium carbonate, natural flavor, red 40, yellow 5, blue 1, yellow 6. vitamins and minerals: reduced iron, niacinamide (vitamin b3), zinc oxide, thiamin mononitrate (vitamin b1), calcium pantothenate (vitamin b5), pyridoxine hydrochloride (vitamin b6), folic acid.

Food health

Nutrition profile and additives of concern

Contains additive of concern
  • TartrazineSouthampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
  • Sunset yellow FCFSouthampton Six colour; hyperactivity/attention concern in children.
  • Allura red ACSouthampton Six colour; hyperactivity/attention concern in children.
  • Brilliant blue FCFSynthetic dye; allergic-type reactions reported in sensitive individuals.
  • PolyphosphatesInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.

Per-ingredient concern · chemical identity, not food safety

What drives this

1 minor · 8 low · 2 not assessed

2 of 11 ingredients not yet assessed · Show all

Trust & sources

Where this product data comes from

How we assembled this record: source coverage, image cache state, review state, and the active product version.

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Pending enrichment

Ingredient content

Normalized label parsed

22 items

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