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Cereal
Greenveil's read: consider avoiding. Food health critical · 3 additives of concern.
- Critical
Allergens
No allergens listed for this product in our data yet — check the pack.
Checked against the Open Food Facts record · updated 2 Nov 2023
Why it's rated this way
3 additives on this label are on our additives-of-concern list.
Allura red ACHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Southampton Six colour; hyperactivity/attention concern in children.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Brilliant blue FCFModerate concernSynthetic dye; allergic-type reactions reported in sensitive individuals.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Synthetic dye; allergic-type reactions reported in sensitive individuals.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Sodium phosphatesMinor concernInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Inorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Ingredients
- Whole grain corn52.4%No flag
- Cornmeal11.9%No flag
- Cocoa processed with alkali0.4%No flag
- Red 40 · E1290.2%High
Southampton Six colour; hyperactivity/attention concern in children.
- Yellow 5 · E102<0.1%No flag
- Blue 1 · E133<0.1%Moderate
Synthetic dye; allergic-type reactions reported in sensitive individuals.
- Other color added<0.1%No flag
- Natural and artificial flavouringNo flag
- Gelatin · E428No flag
- E339iiiNo flag
- Rosemary extract · E392No flag
- MineralsNo flag
- E341iiiNo flag
- Calcium carbonate · E170iNo flag
- Sodium ascorbate · E301No flag
- Mineral nutrientsNo flag
- Ab vitaminNo flag
- Niacinamide · E375No flag
- Vitamin b2 · E101No flag
- Riboflavin · E101No flag
- A b vitaminsNo flag
- Sodium phosphates (E339)Low
Inorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
Show original label text
whole grain corn, sugar, corn meal, corn syrup, canola oil, sunflower oil, modified corn starch, cocoa processed with alkali, red 40, yellow 5 & 6, blue 1, other color added, dextrose, salt, natural and artificial flavor, gelatin, trisodium phosphate, rosemary extract, vitamins and minerals (tricalcium phosphate, calcium carbonate, vitamin c (sodium ascorbate), iron and zinc (mineral nutrients), ab vitamin (niacinamide), vitamin e (pyridoxine hydrochloride), vitamin b1 (thiamin mononitrate), vitamin a (palmitate), vitamin b2 (riboflavin), a b vitamin (folic acid), vitamin b12, vitamin d3).
Food health
Nutrition profile and additives of concern
Contains additive of concern
- Allura red ACSouthampton Six colour; hyperactivity/attention concern in children.
- Brilliant blue FCFSynthetic dye; allergic-type reactions reported in sensitive individuals.
- Sodium phosphatesInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
Per-ingredient concern · chemical identity, not food safety
What drives this
- SugarLow concern
- Corn SyrupLow concern
- Canola OilLow concern
2 of 8 ingredients not yet assessed · Show allHide
Alternatives
No lower-concern alternatives are available for this product yet.
Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Ingredient content
Normalized label parsed
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