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- Flour51.7%—›
- Wheat Flour26.1%—›
- E37512.8%—
- One of the B Vitamins12.8%—
- Reduced Iron6.4%—›
- Thiamin Mononitrate3.2%—›
- One of the B Vitamins3.2%—
- E1011.6%—
- One of the B Vitamins1.6%—
- Folic Acid1.6%—›
- One of the B Vitamins1.6%—
- Brown Sugar12.1%—›
- High Fructose Corn Syrup12.1%—›
- Palm Oil12.1%—›
- Iodised salt0.8%—
- Raising agent0.8%—
- E500ii0.4%—
- E341i0.2%—
- E503ii0.2%—
- Skimmed milk0.8%—
- E341iii0.8%—
- Natural and artificial flavouring0.8%—
- Modified Corn Starch0.8%—›
- Milk0.8%—›
- Egg0.8%—›
- Soya lecithin0.8%—›
- E2230.8%⚠ Moderate
- Propylene Glycol Monostearate0.8%—›
- Glycerol Monostearate0.8%—›
- Zinc Oxide0.8%—›
- Iron0.6%—›
- E4810.3%—
- Maltodextrin0.2%—›
- E339ii<0.1%—
- E516<0.1%—
- E412<0.1%—
- E415—
- Retinyl palmitate—›
- E407⚠ Low
- E375—
- One of the B Vitamins—
- E281⚠ Low
- Preservative—
- E211⚠ Moderate
- Preservative—
- Sodium phosphates (E339)⚠ Low
- Calcium phosphates (E341)⚠ Low
Show original label text
Enriched Flour (Wheat Flour, Niacinamide [One of the B Vitamins], Reduced Iron, Thiamin Mononitrate [One of the B Vitamins], Riboflavin [One of the B Vitamins], Folic Acid [One of the B Vitamins]), Brown Sugar, High Fructose Corn Syrup, Palm Oil, Iodized Salt, Leavening Agents (Sodium Bicarbonate, Monocalcium Phosphate, Ammonium Bicarbonate), Skim Milk, Tricalcium Phosphate, Natural and Artificial Flavors, Modified Corn Starch, Milk, Egg, Soy Lecithin, Sodium Metabisulfite, Propylene Glycol Monostearate, Glycerol Monostearate, Zinc Oxide, Iron, Sodium Stearoyl Lactylate, Maltodextrin, Disodium Phosphate, Calcium Sulfate, Guar Gum, Xanthan Gum, Vitamin A Palmitate, Carrageenan, Niacinamide (One of the B Vitamins), Sodium Propionate (Preservative), Sodium Benzoate (Preservative).
Food health
Nutrition profile and additives of concern
Contains additive of concern
- Sodium benzoatePreservative; can form trace benzene (a carcinogen) when combined with ascorbic acid; implicated in child hyperactivity studies.
- Sodium metabisulphiteSulphite; asthma/allergic-type reactions.
- Sodium propionatePropionate preservatives have been associated in limited studies with behavioural/irritability effects in children and with migraine in sensitive individuals; evidence is weak.
- Sodium phosphatesInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
- Calcium phosphatesInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
- CarrageenanDegraded carrageenan, and in some animal/in-vitro studies food-grade carrageenan, are linked to intestinal inflammation; human evidence is limited and contested.
Per-ingredient concern · chemical identity, not food safety
No evidence records are attached to this product yet.
No regulatory documentation is attached to this product yet.
No lower-concern alternatives are available for this product yet.
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Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
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