Image cache
Greenveil proxy cache
Asset write on fetch
The elf on the shelf
Greenveil's read: consider avoiding. Food health critical · 5 additives of concern.
- Critical
Allergens
No allergens listed for this product in our data yet — check the pack.
Checked against the Open Food Facts record · updated 22 Nov 2025
Why it's rated this way
5 additives on this label are on our additives-of-concern list.
TartrazineHigh concernSouthampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Southampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Sunset yellow FCFHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Southampton Six colour; hyperactivity/attention concern in children.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Allura red ACHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Southampton Six colour; hyperactivity/attention concern in children.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Brilliant blue FCFModerate concernSynthetic dye; allergic-type reactions reported in sensitive individuals.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Synthetic dye; allergic-type reactions reported in sensitive individuals.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Butylated hydroxytoluene (BHT)Moderate concernAntioxidant; animal-study tumour/endocrine signals; structurally related to BHA.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Antioxidant; animal-study tumour/endocrine signals; structurally related to BHA.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Ingredients
- Yellow corn flour14.8%No flag
- Degerminated yellow corn flour7.4%No flag
- Niacin · E3750.9%No flag
- Vitamin B2 · E101<0.1%No flag
- MarshmallowsNo flag
- Gelatin · E428No flag
- Natural flavouringNo flag
- Contains less than 2% of corn starchNo flag
- Yellow 5 · E102High
Southampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
- Yellow 6 · E110High
Southampton Six colour; hyperactivity/attention concern in children.
- Red 40 · E129High
Southampton Six colour; hyperactivity/attention concern in children.
- Blue 1 · E133Moderate
Synthetic dye; allergic-type reactions reported in sensitive individuals.
- Yellow 6 · E110High
Southampton Six colour; hyperactivity/attention concern in children.
- Yellow 5 · E102High
Southampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
- Blue 1 · E133Moderate
Synthetic dye; allergic-type reactions reported in sensitive individuals.
- BHT · E321Moderate
Antioxidant; animal-study tumour/endocrine signals; structurally related to BHA.
- Niacinamide · E375No flag
- Vitamin B2 · E101No flag
Show original label text
corn flour, sugar, whole grain yellow corn flour, degerminated yellow corn flour, sugar, enriched flour, niacin, reduced iron, vitamin B1, vitamin B2, folic acid, corn syrup, marshmallows, sugar, corn syrup, modified food starch, gelatin, natural flavor, contains less than 2% of corn starch, dextrose, yellow 5, yellow 6, red 40, blue 1, yellow 6, yellow 5, blue 1, BHT, niacinamide, vitamin B6, vitamin B2, vitamin B1, vitamin B12, vitamin D3, calcium pantothenate, vitamin B6 hydrochloride, folic acid, vitamin B12
Food health
Nutrition profile and additives of concern
Contains additive of concern
- TartrazineSouthampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
- Sunset yellow FCFSouthampton Six colour; hyperactivity/attention concern in children.
- Allura red ACSouthampton Six colour; hyperactivity/attention concern in children.
- Brilliant blue FCFSynthetic dye; allergic-type reactions reported in sensitive individuals.
- Butylated hydroxytoluene (BHT)Antioxidant; animal-study tumour/endocrine signals; structurally related to BHA.
Per-ingredient concern · chemical identity, not food safety
What drives this
- SugarLow concern
- Reduced IronLow concern
- Folic AcidLow concern
7 of 15 ingredients not yet assessed · Show allHide
Alternatives
No lower-concern alternatives are available for this product yet.
Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Ingredient content
Normalized label parsed
41 items
Your context
Recent scans
See allProducts you open appear here on this device.