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The Elf on The Shelf Sugar cookie cereal
KelloggsSnacks · 0041192110870

The Elf on The Shelf Sugar cookie cereal

Greenveil's read: consider avoiding. Food health critical · 3 additives of concern.

Food health
Critical
Chemical concern
Not assessed

Allergens

  • Gluten

Declared on pack via Open Food Facts · updated 19 Dec 2025

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Why it's rated this way

3 additives on this label are on our additives-of-concern list.

  1. Allura red ACHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Southampton Six colour; hyperactivity/attention concern in children.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  2. Brilliant blue FCFModerate concernSynthetic dye; allergic-type reactions reported in sensitive individuals.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Synthetic dye; allergic-type reactions reported in sensitive individuals.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  3. Butylated hydroxytoluene (BHT)Moderate concernAntioxidant; animal-study tumour/endocrine signals; structurally related to BHA.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Antioxidant; animal-study tumour/endocrine signals; structurally related to BHA.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.

A food's rating also reflects nutrition (Nutri-Score) and processing (NOVA); the additives above are the ingredient-level part of it.

Ingredients

  • Corn flour blend52.2%No flag
  • Yellow corn flour27.2%No flag
  • Degerminated yellow corn flour25%No flag
  • Sugar18.8%No flag›
  • Flour14.5%No flag›
  • Wheat flour7.3%No flag›
  • Niacin · E3753.6%No flag
  • Reduced iron1.8%No flag›
  • Thiamin0.9%No flag›
  • Thiamin mononitrate0.9%No flag›
  • Vitamin B2 · E1010.5%No flag
  • Riboflavin · E1010.5%No flag
  • Folic acid0.5%No flag›
  • Oat flour7.3%No flag›
  • Marshmallows3.6%No flag
  • Sugar1.8%No flag›
  • Corn syrup0.9%No flag›
  • Modified food starch0.5%No flag›
  • Gelatin · E4280.2%No flag
  • Natural flavouring0.2%No flag
  • Cat fiber1.8%No flag
  • Salt0.6%No flag›
  • Soluble corn fiber0.6%No flag
  • Natural flavouring0.3%No flag
  • Red 40 · E1290.1%High

    Southampton Six colour; hyperactivity/attention concern in children.

  • Turmeric color · E100<0.1%No flag
  • Blue 1 · E133<0.1%Moderate

    Synthetic dye; allergic-type reactions reported in sensitive individuals.

  • BHT · E321<0.1%Moderate

    Antioxidant; animal-study tumour/endocrine signals; structurally related to BHA.

  • IronNo flag›
  • Niacinamide · E375No flag
  • Zinc oxideNo flag›
  • VitaminsNo flag›
  • ThiaminNo flag›
  • Thiamin hydrochlorideNo flag›
  • Calcium pantothenateNo flag›
  • Vitamin B6No flag›
  • Pyridoxine hydrochlorideNo flag›
  • Folic acidNo flag›
Show original label text

Corn flour blend (whole grain yellow corn flour, degerminated yellow corn flour), sugar, enriched flour (wheat flour, niacin, reduced iron, vitamin B1 [thiamin mononitrate], vitamin B2 [riboflavin], folic acid), whole grain oat flour, marshmallows (sugar, corn syrup, modified food starch, gelatin, natural flavor), cat fiber, salt, soluble corn fiber, natural flavor, red 40, turmeric color, blue 1, BHT, iron, niacinamide, zinc oxide, vitamin B1 (thiamin hydrochloride), calcium pantothenate, vitamin B6 (pyridoxine hydrochloride), folic acid.

Alerts

Declared allergens

This product declares Gluten.

Declared on pack via Open Food Facts · updated 19 Dec 2025

Food health

Nutrition profile and additives of concern

Contains additive of concern
  • Allura red ACSouthampton Six colour; hyperactivity/attention concern in children.
  • Brilliant blue FCFSynthetic dye; allergic-type reactions reported in sensitive individuals.
  • Butylated hydroxytoluene (BHT)Antioxidant; animal-study tumour/endocrine signals; structurally related to BHA.

Per-ingredient concern · chemical identity, not food safety

What drives this

1 minor · 7 low · 5 not assessed

5 of 13 ingredients not yet assessed · Show all
  3. 11VitaminsNot assessed

Trust & sources

Where this product data comes from

How we assembled this record: source coverage, image cache state, review state, and the active product version.

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Ingredient content

Normalized label parsed

23 items

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