Skip to content
Saving recent analysis
Bite Size Frosted Shredded Wheat Cereal, Strawberry
Meijer0071373376250

Bite Size Frosted Shredded Wheat Cereal, Strawberry

Greenveil's read: consider avoiding. Food health critical · 2 additives of concern (worst: Allura red AC).

Food health
Critical
Chemical concern
Not assessed

Allergens

  • Gluten

Declared on pack via Open Food Facts · updated 4 Oct 2024

Why it's rated this way

2 additives on this label are on our additives-of-concern list.

  1. Allura red ACHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Southampton Six colour; hyperactivity/attention concern in children.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.
  2. Brilliant blue FCFModerate concernSynthetic dye; allergic-type reactions reported in sensitive individuals.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Synthetic dye; allergic-type reactions reported in sensitive individuals.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.

A food's rating also reflects nutrition (Nutri-Score) and processing (NOVA); the additives above are the ingredient-level part of it.

Ingredients

  • Whole grain wheat52.6%No flag
  • Sugar10%No flag›
  • Contains 2% and less of10%No flag
  • Natural and artificial flavouring10%No flag
  • Gelatin · E42810%No flag
  • Red 40 · E1298.7%High

    Southampton Six colour; hyperactivity/attention concern in children.

  • Blue 1 · E1334.3%Moderate

    Synthetic dye; allergic-type reactions reported in sensitive individuals.

  • Vitamins2.2%No flag›
  • Minerals1.1%No flag
  • Thiamin1.1%No flag›
  • Thiamin mononitrate1.1%No flag›
  • Vitamin b2 · E1010.5%No flag
  • Riboflavin · E1010.5%No flag
  • Vitamins0.3%No flag›
  • Vitamin b3 · E3750.1%No flag
  • Niacin · E375<0.1%No flag
  • Vitamin b6<0.1%No flag›
  • Pyridoxine hydrochloride<0.1%No flag›
  • Folic acidNo flag›
  • Vitamin b12No flag›
  • Reduced ironNo flag›
  • Zinc oxideNo flag›
  • Bht added to packaging material to help preserve freshnessNo flag
Show original label text

Whole grain wheat, sugar, contains 2% or less of: natural and artificial flavor, gelatin, red 40, blue 1. vitamins & minerals: vitamin b1 (thiamin mononitrate), vitamin b2 (riboflavin), vitamin b3 (niacin), vitamin b6 (pyridoxine hydrochloride), folic acid, vitamin b12, reduced iron, zinc oxide. bht added to packaging material to help preserve freshness.

Alerts

Declared allergens

This product declares Gluten.

Declared on pack via Open Food Facts · updated 4 Oct 2024

Food health

Nutrition profile and additives of concern

Contains additive of concern
  • Allura red ACSouthampton Six colour; hyperactivity/attention concern in children.
  • Brilliant blue FCFSynthetic dye; allergic-type reactions reported in sensitive individuals.

Per-ingredient concern · chemical identity, not food safety

What drives this

3 moderate · 2 minor · 1 low · 2 not assessed

2 of 8 ingredients not yet assessed · Show all

Trust & sources

Where this product data comes from

How we assembled this record: source coverage, image cache state, review state, and the active product version.

Image cache

Greenveil proxy cache

Asset write on fetch

Ingredient content

Normalized label parsed

19 items

Your context

Through your lens

Everyday use

A balanced day-to-day read across overall concern and fit.

Change lens

Recent scans

See all

Products you open appear here on this device.