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Sweetened rice cereal
Greenveil's read: consider avoiding. Food health critical · 3 additives of concern.
- Critical
Allergens
No allergens listed for this product in our data yet — check the pack.
Checked against the Open Food Facts record · updated 23 Apr 2020
Why it's rated this way
3 additives on this label are on our additives-of-concern list.
Sunset yellow FCFHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Southampton Six colour; hyperactivity/attention concern in children.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Allura red ACHigh concernSouthampton Six colour; hyperactivity/attention concern in children.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Southampton Six colour; hyperactivity/attention concern in children.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Brilliant blue FCFModerate concernSynthetic dye; allergic-type reactions reported in sensitive individuals.
- What it is
- Its role isn't recorded in our data yet.
- Why it's flagged
- Synthetic dye; allergic-type reactions reported in sensitive individuals.
- Regulatory basis
- Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
- How sure we are
- High confidence. Matched by the additive code declared on the label.
Ingredients
- Contains less than 0.5% of natural flavors0.6%No flag
- Red 40 · E1290.6%High
Southampton Six colour; hyperactivity/attention concern in children.
- Colour0.6%No flag
- Yellow 6 · E1100.6%High
Southampton Six colour; hyperactivity/attention concern in children.
- Blue 1 · E1330.6%Moderate
Synthetic dye; allergic-type reactions reported in sensitive individuals.
- Artificial flavouring0.6%No flag
- Minerals0.6%No flag
- Sodium ascorbate · E3010.6%No flag
- Vitamin b3 · E3750.6%No flag
- Niacinamide · E3750.6%No flag
- Vitamin b2 · E1010.6%No flag
- Riboflavin · E1010.6%No flag
Show original label text
Rice, sugar, salt, canola oil, contains less than 0.5% of natural flavors, red 40, turmeric (for color), yellow 6, blue 1, vanillin (an artificial flavor). vitamins & minerals: vitamin c (sodium ascorbate), vitamin b3 (niacinamide), zinc oxide, reduced iron, vitamin a palmitate, vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), vitamin b1 (thiamin mononitrate), folic acid, vitamin d, vitamin b12.
Food health
Nutrition profile and additives of concern
Contains additive of concern
- Sunset yellow FCFSouthampton Six colour; hyperactivity/attention concern in children.
- Allura red ACSouthampton Six colour; hyperactivity/attention concern in children.
- Brilliant blue FCFSynthetic dye; allergic-type reactions reported in sensitive individuals.
Per-ingredient concern · chemical identity, not food safety
What drives this
- Vitamin DCritical concern
- VanillinHigh concern
- Retinyl PalmitateHigh concern
3 of 16 ingredients not yet assessed · Show allHide
Alternatives
No lower-concern alternatives are available for this product yet.
Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Ingredient content
Normalized label parsed
24 items
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