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Deluxe Millionaire Whirls
Mr Kipling5000221606819

Deluxe Millionaire Whirls

Greenveil's read: acceptable. Food health moderate · 1 additive of concern (Diphosphates).

Food health
Moderate
Chemical concern
Not assessed

Allergens

  • Dairy
  • Gluten
  • Soy

Declared on pack via Open Food Facts · updated 2 Apr 2026

Why it's rated this way

1 additive on this label is on our additives-of-concern list.

  1. DiphosphatesMinor concernInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
    What it is
    Its role isn't recorded in our data yet.
    Why it's flagged
    Inorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.
    Regulatory basis
    Greenveil's curated additives-of-concern list, which cites the authority behind each entry.
    How sure we are
    High confidence. Matched by the additive code declared on the label.

A food's rating also reflects nutrition (Nutri-Score) and processing (NOVA); the additives above are the ingredient-level part of it.

Ingredients

  • Wheat flour52.6%No flag›
  • With added calcium27%No flag›
  • Iron12.8%No flag›
  • Niacin · E3756.4%No flag
  • Thiamin6.4%No flag›
  • Vegetable oils23.7%No flag›
  • Palm vegetable oils11.8%No flag›
  • Rapeseed vegetable oils11.8%No flag›
  • Icing sugar11.8%No flag
  • Milk chocolate5.9%No flag
  • Sugar3%No flag›
  • Cocoa paste1.5%No flag
  • Cocoa butter0.7%No flag›
  • Milkfat0.4%No flag›
  • Skimmed milk powder0.2%No flag
  • Whey powder<0.1%No flag
  • Vegetable fats<0.1%No flag
  • Palm<0.1%No flag
  • Shea butter<0.1%No flag›
  • Emulsifier<0.1%No flag
  • Soya lecithin<0.1%No flag›
  • Flavouring<0.1%No flag
  • Toffee sauce3%No flag
  • Glucose syrup1.5%No flag›
  • Sweetened condensed milk0.7%No flag
  • Milk0.4%No flag›
  • Sugar0.4%No flag›
  • Humectant0.4%No flag
  • Vegetable glycerine · E4220.4%No flag
  • Unsalted butter0.2%No flag
  • Sugar<0.1%No flag›
  • Dextrose<0.1%No flag›
  • Fructose<0.1%No flag›
  • Gelling agent<0.1%No flag
  • Pectin · E440a<0.1%No flag
  • SaltNo flag›
  • Acidity regulatorNo flag
  • Sodium citrates · E331No flag
  • FlavouringNo flag
  • Unsalted butter1.5%No flag
  • Invert sugar syrup0.7%No flag›
  • Soluble corn fiber0.4%No flag
  • Salt0.2%No flag›
  • Corn starch<0.1%No flag›
  • Raising agents<0.1%No flag
  • Disodium diphosphate · E450i<0.1%No flag
  • E500ii<0.1%No flag
  • Fructose<0.1%No flag›
  • Maltodextrin<0.1%No flag›
  • SucroseNo flag›
  • HumectantNo flag
  • Vegetable glycerine · E422No flag
  • ColoursNo flag
  • Plain caramel · E150aNo flag
  • Curcumin · E100No flag
  • FlavouringsNo flag
  • SugarNo flag›
  • EmulsifiersNo flag
  • Polyglycerol esters of fatty acids · E475No flag
  • Mono- and diglycerides of fatty acids · E471No flag
  • Diphosphates (E450)Low

    Inorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.

Show original label text

wheat flour (with added calcium, iron, niacin, thiamin), vegetable oils (palm, rapeseed), icing sugar, milk chocolate (sugar, cocoa mass, cocoa butter, milk fat, skimmed milk powder, whey powder (milk), vegetable fats (palm, shea), emulsifier (soya lecithin), flavouring), toffee sauce (glucose syrup, sweetened condensed milk (milk, sugar), humectant (vegetable glycerine), unsalted butter (milk), sugar, dextrose, fructose, gelling agent (pectin), salt, acidity regulator (sodium citrates), flavouring), unsalted butter (milk), invert sugar syrup, soluble maize fibre, salt, maize starch, raising agents (disodium diphosphate, sodium bicarbonate), fructose, maltodextrin, sucrose, humectant (vegetable glycerine), colours (plain caramel, curcumin), flavourings, sugar, emulsifiers (polyglycerol esters of fatty acids, mono - and diglycerides of fatty acids)

Alerts

Declared allergens

This product declares Dairy, Gluten, Soy.

Declared on pack via Open Food Facts · updated 2 Apr 2026

Food health

Nutrition profile and additives of concern

Contains additive of concern
  • DiphosphatesInorganic phosphate additives are highly bioavailable; high additive-phosphate intake is associated with increased cardiovascular and kidney burden, particularly in chronic kidney disease.

Per-ingredient concern · chemical identity, not food safety

What drives this

6 low · 2 not assessed

2 of 8 ingredients not yet assessed · Show all

Trust & sources

Where this product data comes from

How we assembled this record: source coverage, image cache state, review state, and the active product version.

Image cache

Greenveil proxy cache

Asset write on fetch

Ingredient content

Normalized label parsed

20 items

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