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- Fortified wheat flour51.9%—
- Flour26.2%—›
- Barley malt flour12.8%—›
- Reduced iron6.4%—›
- E3753.2%—
- Thiamin mononitrate1.6%—›
- Thiamin1.6%—›
- E1010.8%—
- Folic acid0.8%—›
- Water24.1%—›
- Sugar5%—›
- Pumpkin5%—›
- Wheat gluten5%—›
- Yeast4.5%—›
- Salt0.6%—›
- Cornmeal0.6%—
- Molasses0.6%—›
- E2820.6%⚠ Low
- E2000.6%—
- To preserve freshness0.6%—
- Dextrose0.6%—›
- Cinnamon0.5%—›
- Spice0.2%—›
- Monoglycerides0.1%—›
- Malt extract<0.1%—›
- Canola oil<0.1%—›
- Wheat starch<0.1%—›
- Natural and artificial flavouring—
- E466⚠ Low
- E330—
- E415—
- E150a—
- E955⚠ Moderate
- E102⚠ High
- E110⚠ High
- Soya lecithin—›
- Ammonia caramel (E150C)⚠ Moderate
Show original label text
Enriched wheat flour [flour, malted barley flour, reduced iron, niacin, thiamin mononitrate (vitamin b1), riboflavin (vitamin b2), folic acid], water, sugar, pumpkin, wheat gluten, yeast, salt, cornmeal, molasses, calcium propionate and sorbic acid (to preserve freshness), dextrose, cinnamon, spice, monoglycerides, malt extract, canola oil, wheat starch, natural & artificial flavors, cellulose gum, citric acid, xanthan gum, caramel color, sucralose, yellow 5 lake, yellow 6 lake, soy lecithin.
Food health
Nutrition profile and additives of concern
Contains additive of concern
- TartrazineSouthampton study link to hyperactivity/attention effects in children; can trigger reactions in sensitive individuals.
- Sunset yellow FCFSouthampton Six colour; hyperactivity/attention concern in children.
- Ammonia caramelCaramel colour class III; may contain 4-methylimidazole (4-MEI), an animal carcinogen.
- SucraloseSweetener; emerging genotoxicity concern around the impurity/metabolite sucralose-6-acetate.
- Calcium propionatePropionate preservatives have been associated in limited studies with behavioural/irritability effects in children and with migraine in sensitive individuals; evidence is weak.
- Carboxymethyl cellulose (CMC)Synthetic emulsifier linked in animal and in-vitro studies to gut-microbiome disruption and intestinal inflammation; human evidence is emerging.
Per-ingredient concern · chemical identity, not food safety
No evidence records are attached to this product yet.
No regulatory documentation is attached to this product yet.
No lower-concern alternatives are available for this product yet.
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Trust & sources
Where this product data comes from
How we assembled this record: source coverage, image cache state, review state, and the active product version.
Ingredient content
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